Western Uganda Film Festival Mbarara

Mbarara Launches Western Uganda Film Association & Festival: Boost for Tourism in the Land of Milk and Honey

Mbarara, the bustling capital of Western Uganda, is stepping into the spotlight with the official launch of the Western Uganda Film Association, Festival, and Savings and Credit Cooperative Organization (SACCO).

Western Uganda Film Festival Mbarara
Amb. Rosa Malango, Uganda’s Special Presidential Envoy for Tourism & Trade, receives a warm media welcome at the launch of the Western Uganda Film Association, Festival & SACCO at Lasvegas Garden Hotel. Photo Credit; Amb. Rosa Malango

The milestone event, hosted at Lasvegas Garden Hotel, was spearheaded by Amb. Rosa Malango, Uganda’s Special Presidential Envoy for Tourism & Trade.

The launch featured vibrant Uganda Federation of Movie Industry (UFMI) banners and brought together local dignitaries, creatives, and tourism stakeholders eager to position Mbarara as a rising hub for film production and cultural storytelling.

Rich Heritage Meets Modern Creative Industry

Known affectionately as the “Land of Milk and Honey,” Mbarara boasts a deep historical legacy.

The region is home to the documented 1520 Biharwe Eclipse, one of the earliest precisely dated events in the Great Lakes Region.

Living area Photo Las Vegas Garden Hotel Mbarara Western Region
The living area taken from one of the accommodations at Las Vegas Garden Hotel in Mbarara Western Region. Photo Credit; Las Vegas Garden Hotel

Mbarara also played a key role in colonial history with the 1901 Ankole Agreement and the founding of Mbarara High School in 1911.

Amb. Malango highlighted plans to integrate film production into the Mbarara SME Park (Small and Medium Enterprises) and create employment opportunities for graduates from the Rushozi Regional Industrial Hub.

This strategic move aims to link the region’s strong heritage, skilled workforce, and growing creative industry.

The new Film Festival is expected to attract filmmakers, tourists, and investors, further elevating Western Uganda as a must-visit destination beyond traditional wildlife safaris.

Perfect Add-On for Your Uganda Safari

Travelers heading to Uganda’s famous national parks including Bwindi Impenetrable National Park and Lake Mburo National Park among others, can now enrich their journey with a cultural and creative stop in Mbarara.

Photograph of an adult female mountain gorilla with a baby taken during a gorilla trekking tour in Bwindi-Impenetrable Forest National Park located in South Western Uganda
Photograph of an adult female mountain gorilla with a baby taken during a gorilla trekking tour in Bwindi-Impenetrable Forest National Park located in South Western Uganda. Photo Credit; Responsible Tourism Company

Whether you’re planning park tours from Kampala or Entebbe, combining your wildlife adventure with a visit to the new Western Uganda Film Festival offers a unique blend of nature, history, and film tourism.

Responsible Tourism Company Ltd specializes in curating authentic and sustainable experiences across Uganda.

Our expert team can seamlessly add Mbarara to your itinerary, ensuring you explore the “Land of Milk and Honey” responsibly while supporting local communities and the emerging film industry.

Ready to experience the best of Western Uganda?

Contact us at Responsible Tourism Company Ltd today to book your tailored park tours from Kampala or Entebbe with a memorable Mbarara stopover.

Call/WhatsApp: +256 704 023 485

Visit www.responsibletourismcompany.com

Email: info@responsibletourismcompany.com

Discover more than just wildlife, experience Uganda’s vibrant culture and creative future.

Western Uganda Film Festival Mbarara
Engaged leaders and stakeholders at the Western Uganda Film Association launch. Photo Credit; Amb. Rosa Malango

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