The Gulu City Marathon 2025, a beacon of sports tourism in Uganda, has received a significant boost with a UGX 100 million sponsorship from Uganda Baati Limited, a leading provider of steel building solutions in Uganda, East Africa. This partnership, unveiled at a vibrant event in Gulu, underscores the marathon’s growing importance as a platform […]
East Africa is stepping into the spotlight with an exciting tourism collaboration between Uganda and Kenya! On November 3rd, 2025, a 7-day familiarization trip (fam trip) for 30 Kenyan coastal stakeholders was launched by Uganda’s Consul General in Mombasa, H.E. Paul Mukumbya, following the 4th Uganda -Kenya Coastal Tourism Conference in Malindi. This initiative, paired […]
In a significant step for Uganda tourism, the Uganda Tourism Board recently hosted a delegation of German travel trade partners at the renowned Ziwa Rhino Sanctuary. Led by H.E. Stephen Mubiru, Uganda’s Ambassador to Germany, the visit underscores the country’s commitment to wildlife conservation and its ambition to position itself as a premier destination in […]
As the global tourism sector rebounds, Uganda is positioning itself as a premier destination for authentic cultural experiences and East African safaris, with a special focus on immersive community engagements in 2026. The Uganda Tourism Board recently showcased this vision during a 10-day familiarization trip for 12 German travel agents at the Ewaffe Cultural Village, […]
The 4th Uganda – Kenya Coast Tourism Conference & Exhibition concluded at the scenic Ocean Beach Resort & Spa in Malindi, Kenya, marking another milestone in the East African tourism calendar. Held from October 27th to 28th, 2025, the event drew over 750 delegates from Uganda, Kenya, and other African nations under the theme “Leveraging […]
As the clock ticks toward the World Travel Market (WTM) London 2025, set for November 4th – 6th at the Excel London (Stand S13-210), Uganda is gearing up to captivate global travelers with its rich offerings. Dubbed the “Pearl of Africa” by Winston Churchill in 1908, Uganda is more than just stunning landscapes, it is […]
Today marks a significant milestone for Uganda’s tourism and aviation sectors as the Uganda Tourism Board (UTB) and Uganda Airlines held a strategic meeting to strengthen their collaboration. Led by Uganda Tourism Board (UTB) CEO Ms. Juliana Kagwa and Uganda Airlines C.E.O Ms. Jennifer Bamuturaki, the discussions focused on aligning efforts to promote Destination Uganda […]
The travel and tourism industry, often celebrated for its ability to connect cultures and boost economies, has a dark underbelly: the exploitation of children. This serious issue, known as child sexual exploitation in travel and tourism (CSECTT), involves the abuse of vulnerable children by travelers, tourists, or intermediaries for profit or gratification. Despite global efforts, […]
Tooro, known as the Pearl of Uganda, is home to an extraordinary collection of approximately 50 Crater Lakes, each a natural masterpiece formed in volcanic craters. These lakes offer diverse experiences, from immersive eco-tourism adventures to serene luxury escapes, making Tooro a premier destination for travelers seeking to connect with nature and culture. Below, we […]
Uganda, often called the “Pearl of Africa” for its stunning landscapes and biodiversity, is increasingly gaining recognition as a haven for agritourism. Farm resorts here in Uganda offer more than just a place to stay, they provide an authentic gateway into the country’s rural heart, where visitors can roll up their sleeves in coffee plantations, […]