The Association of Uganda Tour Operators (AUTO) proudly announces the newest corporate member, Asante Aviation. This strategic partnership strengthens Uganda’s tourism value chain by integrating world-class aviation services with sustainable and luxury-focused travel experiences. Asante Aviation, a trusted name in Ugandan aviation since its establishment, operates from Entebbe International Airport and holds full licensing from […]
Uganda is celebrating a historic moment in global athletics. On March 8th, 2026, 25-year-old Ugandan distance-running sensation Jacob Kiplimo stormed to victory at the EDP Lisbon Half Marathon, clocking an official 57:20. World Athletics has ratified the time, confirming it as the new half marathon world record. This incredible performance shaves a full 10 seconds […]
Uganda is buzzing with excitement as the Minister of State for Tourism, Wildlife and Antiquities, Hon. Bahinduka Mugarra Martin officially launched the celebrations for World Wildlife Day 2026. This year’s global theme, “Medicinal and Aromatic Plants: Conserving Health, Heritage and Livelihoods,” perfectly aligns with Uganda’s rich biodiversity and cultural heritage. The launch event, held recently, […]
In a bustling display of African innovation and connectivity, the Uganda Tourism Board made a significant impact at the 20th edition of Meetings Africa, held from February 23rd to 25th, 2026, in Johannesburg. As a premier platform for Meetings, Incentives, Conferences, and Exhibitions (MICE) across the continent, this event brought together over 300 exhibitors and […]
In a vibrant showcase of innovation and conservation, Dr. Gladys Zikusoka, founder of Conservation Through Public Health, recently represented Uganda at the CoffeeFest Madrid 2026 (February 14th-16th). At the “I Drink Ugandan” stall, supported by the British High Commission and International Trade Centre, she highlighted Gorilla Conservation Coffee alongside her family and fellow Ugandan producers. […]
The Uganda Tourism Board is excited to bring the magic of Uganda, famously known as the “Pearl of Africa”, directly to passionate American travelers at the renowned Travel & Adventure Show series in 2026. This premier travel expo series unites top global destinations, expert advisors, and thousands of adventure-seeking visitors, offering the ideal platform to […]
When most people think of tourism in Uganda, images of gorilla trekking in Bwindi or safaris in Queen Elizabeth National Park immediately come to mind. Yet, Uganda offers much more than breathtaking wildlife. Across the country, a vibrant arts and cultural scene is growing, one that tells stories of identity, creativity, and resilience. From traditional […]
East Africa is emerging as a premier travel destination, with Uganda and Kenya leading the charge through innovative collaborations. Familiarization (fam) trips, joint marketing initiatives, and complementary attractions are driving a tourism surge, creating seamless multi-destination experiences for global travelers. From gorilla trekking in Uganda’s lush rainforests to Kenya’s pristine beaches and iconic savannas, this […]
Uganda, the Pearl of Africa, captivated global travel professionals at the World Travel Market (WTM) London 2025, held from November 4th – 6th at ExCeL London. Under the “Explore Uganda” brand, the Uganda Tourism Board (UTB) led a dynamic pavilion at Stand S13-210, blending vibrant cultural performances, immersive virtual reality experiences, and highlights of the […]
East Africa is stepping into the spotlight with an exciting tourism collaboration between Uganda and Kenya! On November 3rd, 2025, a 7-day familiarization trip (fam trip) for 30 Kenyan coastal stakeholders was launched by Uganda’s Consul General in Mombasa, H.E. Paul Mukumbya, following the 4th Uganda -Kenya Coastal Tourism Conference in Malindi. This initiative, paired […]