
In an era when travelers seek authentic, sensory experiences, coffee has become far more than a morning ritual. Coffee is a cultural connector, an economic driver, and a powerful element of destination branding. Nowhere is this clearer than in Uganda, Africa’s leading coffee exporter by volume, where coffee tourism is rapidly emerging as a high-value […]

Thousands of runners, walkers, corporate leaders, and community members gathered at NEC Pitch in Bugolobi, Kampala City, on Sunday, 11th October 2026, for the fourth edition of the Corporate Run. Despite heavy rain, participants showed up in force under the powerful theme “Run for Expectant Mothers,” turning a fitness challenge into a meaningful drive for […]

Jinja City is not just another stop on a Uganda itinerary, the city is East Africa’s adventure capital. Sitting at the exact point where Lake Victoria becomes the River Nile, this lively Uganda town offers Grade 5 white-water rafting, bungee jumping over the river, sunset cruises, and peaceful riverside lodges. What makes a day or […]

Jinja City is more than another stop on a Uganda itinerary. Located on the northern shores of Lake Victoria at the beginning of the River Nile, this energetic city has developed into one of Uganda’s leading destinations for adventure, relaxation and riverside experiences. From Grade 5 white-water rafting and bungee jumping to sunset cruises, quad […]

On 20th September 2026, hundreds of runners, corporate partners, community leaders, and public officials gathered at the Cricket Oval in Lugogo for the 6th Annual Muslim Run. The event, organised by the Islamic Chamber of Commerce Uganda, aimed to raise UGX 250 million toward the construction of an administration block at Shukran Babies’ Home in […]

Travelling through western Uganda offers an opportunity to experience spectacular landscapes, wildlife, culture and some of the country’s most distinctive geographical landmarks. Among these attractions is the Kikorongo Equator Line, located along the Mbarara-Kasese highway in Kasese District. The Kikorongo Equator Monument marks the Equator as it crosses this important transport corridor. The site has […]

Café Shires, the celebrated casual dining and pastry brand that built a strong following in Tororo Town, has officially opened its doors in Jinja City located in Eastern Uganda. The new flagship branch is conveniently located next to Total Energies Jinja on Nalufenya Road and is poised to elevate Jinja city’s growing food and hospitality […]

Scattered across the northwestern reaches of Lake Victoria in Uganda’s Kalangala District lies one of East Africa’s most underrated treasures, the Ssese Islands. This archipelago of roughly 84 islands (about 43 of them inhabited) offers a perfect blend of golden beaches, fishing villages, palm-fringed shores, forest walks and serene waters ideal for Ssese Islands island […]

Uganda Welcomes Roc Nation Delegation for AFCON 2027: Boosting Sports Tourism in the Pearl of Africa
The Uganda Tourism Board (UTB) has rolled out the red carpet for a high-level delegation from Roc Nation Sports International, marking a significant step in preparations for the 2027 Africa Cup of Nations (AFCON), which Uganda will co-host alongside Kenya and Tanzania. The delegation, led by Michael R. Yormark, President of Roc Nation Sports International […]

Uganda officially unveiled its first-ever unified national coffee brand, “Uganda Coffee: It’s in Our Nature,” on June 25th, 2026, at the World of Coffee trade show in Brussels, Belgium. The historic launch marks a strategic pivot for the country, moving from a bulk raw bean supplier to a certified, premium global origin on the international […]
